Created by DJ Kane Edwards, “Fashion is Murder” is a new zine from Iowa City that spotlights the fashion of Edwards and his friends. The launch party included a fashion show with models from the mini-magazine.
Fashion lover and DJ Kane Edwards had been planning on doing a comic or zine in Iowa City for years. Tonight, that intention came true – what started as a project to showcase the fashion of Edwards and friends turned into a full-color print zine with a launch party involved.
The first issue of Edwards’ zine fashion is murder released on April 15. Taking place at the Trumpet Blossom Cafe, the launch included a fashion show featuring models from the zine.
“It’s just kind of a silly, fun, creative project,” Edwards said. “I talked about wanting to do a comic or a zine for years, and then I had time off over the winter. I finally decided to do it, and I was really getting into fashion at the time.
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The show was sold out – patrons filed into the cafe with a queue at the door. Groups of friends crowded around tables, booths and bars as songs like Brian Hyland’s “Itsy Bitsy Teenie Weenie Yellow Polka Dot Bikini” played through the speakers, just to the friendly chatter of the crowd .
Edwards said the zine and the show were simply a collaboration between friends. Highlighting fashion unique to Iowa City, the zine itself contains several fashion Q&A segments, several different outfits that are featured, and a handful of “pet fashion”-centric spreads.
Cats, dogs, a snake and an axolotl are just some of the animals featured in the magazine. The zine’s colorful designs focus on “expressing fashion in a fun way,” Edwards said. He noted that the zine will be available for purchase at White Rabbit in Iowa City and that he is currently working to make the product available online. Edwards said he was looking to publish additional volumes of fashion is murder in the future.
“I wanted to spotlight all my friends in town,” Edwards said. “I think they made great music and they all have great fashion, and it’s overlooked – or maybe it’s not, but it has to be on the cover of every fashion magazine.”
Edwards said each zine was printed, folded and assembled by himself. He said the goal was to make the product as affordable as possible for the general public. The launch party had a $7 cover, which included a free copy of the zine.
Before the show, in an interview with The Iowan Daily, Edwards said that despite the intense planning for the event, he looked forward to the “controlled chaos” that would ensue. When the show started and the models walked the red carpet planned for the event, it was clear that the show was a creative collaboration between friends.
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The styles represented were hugely varied, with each look telling a totally different story. Even just looking at shoes – Doc Martens, Crocs platform and shiny tennis shoes being just a few choices – each individual fashion item contributed to the different styles present.
Between the outfits presented in the zine and in the show, it is clear that the launch has achieved its objective: to present fashion as something fun. fashion is murder took a small group of friends and shared their passions and interests with the Iowa City community.
“I hate when fashion people take themselves too seriously,” Edwards said. “It’s pretty unfashionable in general, I would say.”